Built for the reps that make you better

It’s Not Effort. It’s Fuel

The third quarter. The last 30 minutes of practice. Game two of the tournament.

That’s when you see it - the slowdown that isn’t laziness. The mental errors that weren’t there an hour ago.

That’s not mindset. That’s fuel.

When energy drops, execution follows. And at every level, the athletes who stay sharp late are the ones who get remembered.

MPG was built to protect the rep.

34g fast-acting carbs. 200mg sodium + potassium. Designed for during activity - when it matters.

Fuel the rep. Let it compound.

When Matters Most

Energy For Execution

Built for During

When Matters Most

Most fueling happens before activity. A shake in the car. A bar on the way in. And then nothing - for the next 60, 90, sometimes 120 minutes while the real work is happening. That's the gap. And it's exactly when the wheels come off. MPG was designed to fill it. Built for during - because that's when it matters. Because a gummy is the only format that actually works mid-activity - no mixing, no bottle, no gut bomb. Just pop it, chew it, and keep going. The moment you need it most is the moment you're least able to stop. MPG solves that.

Energy For Execution

Execution drops before effort does. That's not a mindset problem - it's a glucose problem. Your brain runs on carbohydrates. When intensity stays high and fuel runs low, focus fractures before your legs even feel it. Decision-making slows and technique slips. The effort is still there but the execution isn't. MPG delivers fast-absorbing carbohydrates and electrolytes to support both muscle output and the brain's demand for glucose - right when intensity is at its peak. Clean fuel. No crash. Just execution.

Built for During

Most fueling products are engineered for before - pre-workout shakes, morning mixes, bars you eat in the car. They're not designed to be used when you're already moving. MPG is. The gummy format isn't a gimmick - it's a deliberate choice. No mixing. No bottle. No stopping. You can carry it in a pocket, take it between plays, chew it on the move. It absorbs fast, sits clean, and actually tastes good - because world-class athletes shouldn't have to taste world-class terrible. Before has plenty of solutions. During finally has one.
Athlete Focused
Built specifically for athletes, targeting issues that affect their physical and mental performance.
Clean Energy
Caffeine-free, Non-GMO, and made with simple ingredients. No jitters, spikes, or crashes. Just clean, sustainable energy.
Carbs + Electrolytes
Fast-acting carbs paired with electrolytes to support energy and hydration during workouts, practices, and competition.
Athlete Focused
Built specifically for athletes, targeting issues that affect their physical and mental performance.
Clean Energy
Caffeine-free, Non-GMO, and made with simple ingredients. No jitters, spikes, or crashes. Just clean, sustainable energy.
Carbs + Electrolytes
Fast-acting carbs paired with electrolytes to support energy and hydration during workouts, practices, and competition.

Coach-Founded. Athlete Tested.

1PRCT Labs was founded by Coach Mike Hummel. 7-time school record holder at Texas A&M, professional competitor, lifelong coach, and father of five.

Mike competed at one of the nation’s top track programs, raced professionally, coached collegiately, and has spent more than two decades developing athletes from youth to multiple top world junior–ranked competitors.

Across thousands of practices and competitions, he saw the same pattern: athletes fade late - not from lack of effort, but lack of fuel. Focus fades first. Then execution unravels followed by a drop in power. It wasn’t a motivation problem. It was biology.

MPG was built from that reality. Fuel designed to protect the quality of the work when it matters most.

The 1PRCT Foundation

1PRCT Labs was built on a simple belief: athletes who consistently show up and do the work deserve a real shot at what's next.

For too many, the barrier isn't effort - it's access. Travel. Equipment. Coaching. Entry fees. The costs that separate commitment from opportunity.

Consistency deserves opportunity.

A portion of profits supports the 1PRCT Foundation which was created to remove financial barriers for athletes who have already proven they're willing to put in the work. 

The 1PRCT Foundation is currently being established. More details coming soon.

The Playbook

All Articles
We Fixed Water but Forgot Fuel

We Fixed Water but Forgot Fuel

Read article
Carbs Are Boring

Carbs Are Boring

Read article
What if Overtraining Was Actually a Lack of Motivation?

What if Overtraining Was Actually a Lack of Motivation?

Read article
A 29% Difference

A 29% Difference

Read article

Fuel your team through the toughest minutes.

Buy Now